Israel-based online games developer Plarium targets new markets

PanARMENIAN.Net - Israel-based online games developer Plarium, whose multi-player game Total Domination has attracted 20 million users in just a year, expects revenue to double annually in coming years as it launches new games and enters new markets such as the United States, Reuters reported.

"We are growing very fast," Plarium CEO Avi Shalel said. "Since the beginning we have doubled revenue every year and we expect this pace to continue."

The private company, which has so far focused largely on Russia and eastern Europe, does not disclose financial data but Shalel said revenue had reached tens of millions of dollars a year and the company is profitable.

Plarium has six new games in the pipeline, including two that will be launched in coming weeks, and is entering new platforms such as Facebook and mobile devices, as well as starting its own standalone website.

Plarium, which was founded three years ago and employs 250 staff, has over 70 million users, mostly in Russia and eastern Europe, including 3 million active daily users.