// IP Marketing video - START// IP Marketing video - END

Toshiba announces release of wearable fitness tracker

Toshiba announces release of wearable fitness tracker

PanARMENIAN.Net - Toshiba has announced the release of a wearable fitness tracker, the WERAM1100, for online sales in Japan on Amazon and Yahoo. Orders will start to ship on August 20, according to DigiTimes.

An integrated accelerometer enables the WERAM1100 to estimate physical activities, such as steps taken, distance traveled and calories burned. The fitness tracker can also measure sleep states and patterns and hours of sleep per day. A dedicated app syncs information to a smartphone via Bluetooth and allows users to view accumulated data as graphs. Users can also upload photos and calories counts of meals, to monitor diet along with physical activity and sleep.

The WERAM1100 draws on signal processing technology expertise that Toshiba has cultivated in its semiconductor business, and achieves a design that keeps power consumption to a minimum - the WERAM1100 can run for two weeks without recharging, removing the need for users to carry a charger when traveling.

WERAM1100 automatically determines activity levels and sleep, eliminating the need to change the operating mode manually when going to bed or getting up in the morning, DigiTimes says.

Operation is simple and allows users to program and log individual, everyday life activities - what time breakfast is eaten, for instance. A built-in vibrator can be set to go off when pace counts, distance and other targets are reached, and also functions as an alarm.

The WERAM1100 is available in four color variations: black, light gray, pink and blue-green. Wristbands will be sold separately, allowing users to change the band they like.

The company will launch cloud services for wearable products that provide big-data analytics using the company's state-of-the-art engine.

 Top stories
Facebook confirmed that this is an official effort, though it did not answer questions about how it works, how the data is used and retained.
It was not immediately clear whether Amazon will expand this model with more physical stores or offer the technology to other retailers.
The researchers found that iPhone users are also more likely to see their phone as a status symbol than Android users.
Suppliers say they have been asked to submit prototype screens with better resolution than ones from Samsung to differentiate its models.
Partner news