Google CEO says Amazon firm's biggest rival in online searchOctober 14, 2014 - 12:37 AMT PanARMENIAN.Net - Google CEO Eric Schmidt has said the firm's biggest rival in online search is e-commerce giant Amazon, BBC News reports. Schmidt fought back at claims that Google enjoyed unrivalled dominance of the online search market. "Many people think our main competition is Bing or Yahoo. But, really, our biggest search competitor is Amazon," he said in a speech in Berlin. Google is in the middle of a European Union probe into its search engine after anti-trust complaints. In February, it avoided paying what could have resulted in billions in fines when it agreed to give equal standing to rival services such as Microsoft in its search results. But Schmidt pointed out that competition in the online world "isn't always like-for-like". "People don't think of Amazon as search, but if you are looking for something to buy, you are more often than not looking for it on Amazon," he said. "They are obviously more focused on the commerce side of the equation, but, at their roots, they are answering users' questions and searches, just as we are." Amazon, the world's largest online retailer, has been in the news recently for moves beyond its core e-commerce business. In August, it bought live-streaming gaming network Twitch Interactive for about $970mln, marking the biggest acquisition its 20-year history. Google was earlier reported to be in talks to buy Twitch. However, even though Google holds the dominant position of accounting for more than 90% of the online search market, Schmidt said he was still weary of the "next Google". "Someone, somewhere in a garage is gunning for us. I know, because not long ago we were in that garage. Change comes from where you least expect it," he added. Related links: Top stories Yerevan will host the 2024 edition of the World Congress On Information Technology (WCIT). Rustam Badasyan said due to the lack of such regulation, the state budget is deprived of VAT revenues. Krisp’s smart noise suppression tech silences ambient sounds and isolates your voice for calls. Gurgen Khachatryan claimed that the "illegalities have been taking place in 2020." Partner news Most popular in the section | U.S. welcomes Armenia, Azerbaijan’s border delimitation announcement Blinken said it is an important step towards concluding a durable and dignified peace agreement. Residents Of border villages protest as Armenia, Azerbaijan agree on delimitation Residents of several Armenian communities in the northeastern Tavush province began protests late on Friday. Up to 10% cashback from GetTransfer with IDBank cards IDBank clients who make their booking on GetTransfer will receive an exclusive cashback. European Parliament to discuss repression in Azerbaijan The European Parliament will discuss repression of civil society in Azerbaijan on April 24 |