Indiegogo, Vimeo announce funding & distribution partnership

PanARMENIAN.Net - Indiegogo has announced a partnership which sees Vimeo named as the preferred distribution platform for films backed on the crowd-funding website, Digital Spy reports.

In exchange for Vimeo On Demand receiving exclusive distribution rights to some films, the video-sharing website will commit to an ongoing creator fund for selected Indiegogo film campaigns.

Indiegogo CEO Slava Rubin said: "Mirroring the diversity of our open platform, we are proud to support an incredibly robust community of filmmakers across multiple genres.

"With the addition of Vimeo as a distribution partner, it is now easier than ever for filmmakers using Indiegogo to pursue their passions, receive funding, garner global exposure, and deliver their work directly to their fans."

Vimeo CEO Kerry Trainor added: "This partnership highlights both Vimeo and Indiegogo's continued support of independent filmmakers on a global level, and provides Indiegogo's community of creators an opportunity to be exposed to an even wider audience via Vimeo's transactional VOD platform."

Indiegogo has been offering filmmakers crowd-funding opportunities, access to new filmmaking technologies and access to marketing analytics since it was founded in 2008. Last month, they announced a partnership with Amplifier, a fulfilment house which helps campaigns to fulfil perks.

Vimeo, which lets users can upload, share and view videos, was founded in 2004.