Nike's “Back to the Future” self-lacing shoes arrive in 2016

Nike's “Back to the Future” self-lacing shoes arrive in 2016

PanARMENIAN.Net - October 21 is Back to the Future Day: in the trilogy's second film, Michael J. Fox's character Martin Seamus McFly, better known as Marty, gave us a glimpse of how things would look on October 21, 2015. And even though the future according to the movie may have not been fully accurate (which is okay), Marty's power-laced Nike sneakers are indeed a reality, Engadget reports.

While the sportswear juggernaut did release the Mag in 2011, that version didn't use the self-lacing technology we saw in Back to the Future Part II. Actual Marty McFly shoes are coming in spring 2016, Nike has confirmed. Tinker Hatfield, Nike's VP of creative concepts and the man who designed the Mags, also sent a letter to Fox saying, "Although the project started as science fiction, we're now proud to turn that fiction into fact."

"The first pair of self-lacing Nike Mag shoes is in New York City," a Nike representative said to Engadget early Wednesday.

As for where exactly the limited edition sneakers are, well, interestingly enough, Fox is scheduled to be a guest on Jimmy Kimmel Live tonight. Yes, this means the 2015 Nike Mag is likely going to make its debut on the show -- and it looks like Fox is already wearing the pair. Naturally, there's no word on pricing, but in similar fashion to the originals, they will be sold at auction to benefit the The Michael J. Fox Foundation for Parkinson's research.

What's more, Nike says the "power laces" tech is only in its infancy, calling what these Mags feature a first iteration of it. The company added that it is currently testing this across a wide range of sports, as it wants and hopes to bring it to other footwear in the future -- at least in areas where it makes sense. "We started creating something for fiction and we turned it into fact, inventing a new technology that will benefit all athletes," CEO Mark Parker said about the Nike Mag. "By imagining the future, we create it. Product that comes alive, with on-demand comfort and support when you need, product that senses you and adapts to you is right around the corner."

 Top stories
Yerevan will host the 2024 edition of the World Congress On Information Technology (WCIT).
Rustam Badasyan said due to the lack of such regulation, the state budget is deprived of VAT revenues.
Krisp’s smart noise suppression tech silences ambient sounds and isolates your voice for calls.
Gurgen Khachatryan claimed that the "illegalities have been taking place in 2020."
Partner news
---