Snapchat acquiring search and recommendation app for $100 mlnAugust 16, 2016 - 12:53 AMT PanARMENIAN.Net - Snapchat has grown up quite a bit in the past year, from adding original content from the likes of NBC to introducing Memories, an option for a more permanent archive of photos. Now it could be venturing into search as well. The Information has reported that the company is in the middle of acquiring Vurb, a search and recommendation app, for more than $100 million, Engadget reports. Vurb works with a slew of third parties like Fandango and Uber to ramp up the traditional search and discovery experience. So, for example, searching for a nearby restaurant will bring up a Yelp review along with a link to Uber so you can order a car to get there. It can even tie in recommendations based on the time of day, the weather and your location. It's unclear on what Snapchat plans to do with the acquisition, but a Snapchat take on search and discovery could potentially be pretty powerful, Engadget says. The Information theorizes that Vurb could let users link in media and maps in their Snaps or recommend Stories and media to each other. One of the biggest complaints against Snapchat is that discovery -- finding people to follow -- is pretty difficult, so Vurb could be a way to improve that. Top stories Yerevan will host the 2024 edition of the World Congress On Information Technology (WCIT). Rustam Badasyan said due to the lack of such regulation, the state budget is deprived of VAT revenues. Krisp’s smart noise suppression tech silences ambient sounds and isolates your voice for calls. Gurgen Khachatryan claimed that the "illegalities have been taking place in 2020." Partner news Most popular in the section | Erdogan wants “realistic road map” for relations with Armenia Turkish President Recep Tayyip Erdogan has called for a “new realistic road map” for relations with Armenia. Armenia-Azerbaijan: Experts launch work on determining coordinates Expert groups from the countries started the process of determining the coordinates based on geodetic measurements. Yerevan says did not expect CSTO in peacekeeping role Pashinyan has declared that the CSTO would be expected to come to the Armenia-Azerbaijan border as an ally of Armenia Henrikh Mkhitaryan wins Serie A title with Inter Inter Milan midfielder Henrikh Mkhitaryan admits that the team have long been imagining clinching Serie A against AC Milan. |