Apple quietly begins "Apple Customer Pulse" campaignMay 5, 2011 - 10:37 AMT PanARMENIAN.Net - Apple has quietly begun a campaign called "Apple Customer Pulse" to gather market research from select customers through periodic surveys. A man said that he received an email from Apple's Market Research department inviting him to fill out a survey on Apple products he owns. After completing the survey, he was invited to become a member of the "Apple Customer Pulse" group, AppleInsider reports. "Apple values your opinion and invites you to participate in a survey about your Apple products," the email read. "Your responses will remain completely confidential, and results will be viewed only in aggregate. The survey should take five minutes or less to complete." According to Apple's new website for the Apple Customer Pulse panel, the program will be "an online community of Apple product users who provide input on a variety of subjects and issues concerning Apple." Participating customers will reportedly receive up to two surveys a month. The AppleCustomerPulse.com domain is owned by MarkMonitor, a brand protection company that Apple has used in the past to manage domain names, while Apple IT manager Kenneth Eddings is listed as the admin contact. MacRumors reports that the site is currently hosted by Socratic Technologies, a San Francisco-based market research firm. Apple has been known to regularly conduct market research, but the Pulse panel appears to be more extensive than past campaigns, which often consisted of a single survey. Top stories Yerevan will host the 2024 edition of the World Congress On Information Technology (WCIT). Rustam Badasyan said due to the lack of such regulation, the state budget is deprived of VAT revenues. Krisp’s smart noise suppression tech silences ambient sounds and isolates your voice for calls. Gurgen Khachatryan claimed that the "illegalities have been taking place in 2020." Partner news Most popular in the section | Get Started: An educational platform for young startuppers The Get Started program which operates in two phases is an important platform for young startuppers. Byblos Bank Armenia celebrates Students' Day with scholarship recipients YSU students who received scholarships from Byblos Bank Armenia gathered in a casual setting to meet with the Bank's CEO, Hayk Stepanyan. Azerbaijan extends Rune Vardanyan’s arrest by 5 months A court in Azerbaijan has extended the arrest of former Nagorno-Karabakh leader Ruben Vardanyan by five months. Armenia border residents dissatisfied with delimitation Residents Kirants are dissatisfied with the results of the delimitation of the border between Armenia and Azerbaijan. |