VivaCell-MTS awarded during Moscow-hosted conference

VivaCell-MTS awarded during Moscow-hosted conference

PanARMENIAN.Net - During the conference “Social lifts and sustainable development of the business” held in Moscow on June 3, VivaCell-MTS received an award for the implementation of ISO 26000 international standard of corporate social responsibility (CSR), for the first time in MTS Group, and for the spirit of responsibility toward the society shared by the company’s staff. The conference was organized by Russia’s leading newspaper Vedomosti.

The conference “Social lifts and sustainable development of the business” gathered together subsidiaries of AFK Sistema, including MTS Group, one of the subsidiaries, VivaCell-MTS, and also hosted representatives of different spheres of the Russian economy, including Information and Communication Technologies, and renowned experts in sustainable development. Mobile TeleSystems OJSC (MTS) received award “For the link between business and corporate responsibility”, in recognition of its leadership both in the telecommunications market and in terms of sustainable development. All CSR-projects of MTS are closely tied to the business-strategy of the Group and support it.

VivaCell-MTS General Manager Ralph Yirikian delivered a presentation on Corporate Social Responsibility, with primary focus on CSR practice within the company and its stakeholders, based on the principles of ISO 26000.

Earlier this year, in April-May, agency InterMediaCom organized a research study on social projects in the frames of CSR implemented by subsidiary and dependent companies of AFK Sistema. The study was based on the assumption that CSR is a potentially common internal space with a high potential for synergy. The survey was conducted online, and involved 17 organizations, including AFK Sistema. The participation in the survey was voluntary. The Companies were free to submit data on any number of social projects. The research focused on the description of the project, as well as on the CSR function implementation within companies.

Remarkable about VivaCell-MTS is that besides being value-driven, most of the projects in the sphere of CSR are strategic in terms of their benefit to the society in that they are long-term, continuous, and result-oriented with clear targets and measurable mid-term and end-of-project objectives. In some of them the mobile network of the Company is one of the key infrastructural elements based on which the modernized system operates, VivaCell-MTS press service reported.

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