Twitter allows users to follow profiles from within Moments

PanARMENIAN.Net - When perusing through Moments within Twitter’s mobile apps, users can now follow the account that is being showcased, VentureBeat reports.

If you find a tweet interesting and you want to follow what that person is talking about — perhaps more about that particular moment — just tap on the tweet and you’ll see a “follow” button at the bottom of the window.

This update comes at the same time as the introduction of polls into Twitter Moments.

Although Twitter is actively pushing Moments in its marketing campaigns, including in commercials that ran during this year’s World Series, until recently, it was difficult to keep track of highlighted users.

While Twitter hasn’t released any usage numbers on Moments, the addition of easy following could be a boost to the company in its effort to show why you should be using the service. Right now when you see a moment, you’re seeing a human-curated view put together by the folks at Twitter. But while they may share specific tweets from an eyewitness or a media company, sometimes there might be more that’s not shared in a moment — thus the reason for the follow.