Netherlands decides to ditch name "Holland"October 7, 2019 - 14:04 AMT PanARMENIAN.Net - The Dutch Government has decided to ditch all use of the term “Holland” to reference the name of their country. The Netherlands, the country’s official name, will now be used in all promotional materials. The clear branding decision ends decades of confusion and has been agreed by a range of stakeholders including central government, tourism board and business leaders, Forbes reports. Those behind the change want to essentially rebrand the country on an international stage, where Holland is arguably the more common name. In particular, government ministers are keen to disassociate the county from the image of Amsterdam’s red light district and recreational drug use. A spokeswoman for the ministry of foreign affairs said the Netherlands needed a more uniform and coordinated national branding. She said: “We want to present the Netherlands as an open, inventive and inclusive country. We’ve modernised our approach. Although the Netherlands’ flag is red, white and blue, the color orange is prominently used in the country’s branding. Dutch News reported that orange will remain the country’s official colour, although it’s not known whether the tulip icon will be retained. Among the first uses of the revised brand in major promotional campaigns will be at the 2020 Eurovision Song Contest, which will be hosted by the Dutch city Rotterdam. The Netherlands will also be used on all materials associated with the 2020 Olympic Games in Tokyo. Top stories Authorities said a total of 192 Azerbaijani troops were killed and 511 were wounded during Azerbaijan’s offensive. In 2023, the Azerbaijani government will increase the country’s defense budget by more than 1.1 billion manats ($650 million). The bill, published on Monday, is designed to "eliminate the shortcomings of an unreasonably broad interpretation of the key concept of "compatriot". The earthquake caused a temporary blackout, damaged many buildings and closed a number of rural roads. Partner news | Armenian, Saudi Foreign Minister meet in Riyadh The two commended the positive dynamics of the development of political dialogue between Armenia and Saudi Arabia Pashinyan: Azerbaijan’s proximity shouldn’t worry border residents At the same time, he said that he “does not guarantee [the security of villagers] one hundred percent”. U.S. doesn’t see Russia as contributing to peace in Caucasus Patel made the remarks when asked about the implications of Russia’s withdrawal of peacekeepers from Karabakh. Up to 1% cashback when shopping on Wildberries with IDBank cards IDBank is launching an exclusive campaign on Wildberries for online shopping enthusiasts. |