Red Cross, Dell launch Digital Operations Center

PanARMENIAN.Net - The Red Cross and Dell have jointly launched a Digital Operations Center, the first social media-monitoring platform dedicated to humanitarian relief. The Digital Operations Center will equip the Red Cross to better share safety and preparedness tips during natural disasters, Mashable reports.

The Red Cross hopes the new center will empower communities suffering during disasters to use social tools to seek help.

“We think the Digital Operations Center could have a profound impact on how we both empower communities and respond to their needs in the wake of major disasters,” Wendy Harmon, Red Cross director of social strategy, told Mashable.

The Digital Operations Center will help the Red Cross by providing additional information, aggregating public needs into trends and responding to individual’s requests in real time.

Along with the center’s launch, the Red Cross will now accept digital volunteers to reply to social media calls for aid. Volunteers can reply to questions such as “Where’s the nearest emergency shelter?” or “Where is the nearest food supply?” during emergency periods.

The organization is also in the process of launching a certification program for online volunteers.

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