Rich Goldman to provide know-how on use of social media at TEDx conferenceSeptember 24, 2010 - 16:07 AMT PanARMENIAN.Net - At Yerevan-hosted TEDx on September 25, Synopsys Armenia CEO Rich Goldman will give a talk on GtoG (GeektoGeek): Social Media Beyond borders, providing insight into his experiences in the use of social media in the marketing of highly specialized businesses. “In Silicone Valley, you can attend a seminar on social media any day of the week. However the information the seminars provided could be classified as BtoB (business-to-business) or BtoC (business-to-consumers), which was of little use to me, as our company doesn’t market to business or consumers. Rather, our customers can be characterized as geeks, highly intellectual, focused people obsessed with electronics. Geeks tend to avoid social connections and hate the “marketing” word, which prompted our decision to create a new type of a society through social media channels already available: Facebook, Twitter, LinkedIn, blogs, etc. For the first time in the history of microelectronics development we started using social media,” Synopsys Armenia CEO said in a conversation with PanARMENIAN.Net reporter. Top stories Yerevan will host the 2024 edition of the World Congress On Information Technology (WCIT). Rustam Badasyan said due to the lack of such regulation, the state budget is deprived of VAT revenues. Krisp’s smart noise suppression tech silences ambient sounds and isolates your voice for calls. Gurgen Khachatryan claimed that the "illegalities have been taking place in 2020." Partner news Most popular in the section | Scholz hopes Armenia-Azerbaijan peace treaty will be signed this year German Chancellor Olaf Scholz hopes that a peace treaty between Armenia and Azerbaijan will be signed this year. Armenia, Russia discuss life extension of Metsamor nuclear plant Issues regarding the extension of life of the 2nd power unit of the Armenian Nuclear Power Plant were discussed in Yerevan. Armenians stage more campaigns against territorial concessions to Azerbaijan Protesters blocked more roads across Armenia on Friday, April 26 in continuing attempts to scuttle territorial concessions to Azerbaijan. Czech-Armenian military cooperation discussed in Yerevan A delegation led by the Director General for the Industrial Cooperation Division of the Ministry of Defence of the Czech Republic visited Armenia. |