Twitter rolls out enhancement to Promoted TweetsJuly 19, 2012 - 21:47 AMT PanARMENIAN.Net - Twitter has rolled out an enhancement to Promoted Tweets that lets advertisers target a subset of users, Mashable reports. Called targeted tweets, the feature lets advertisers send tweets to specific audiences without tweeting to all of a brand’s followers. Twitter has been quietly testing the feature with a handful of advertisers including British Airways, Coca-Cola, The Washington Post Co. and Wendy’s. Twitter announced on Thursday, July 19 that the feature is available globally to all users. As an example of how the program works, Twitter showcased a British Airways tweet, which was just sent to UK users. Advertisers can start using the program via the Tweet box in ads.twitter.com. As with other Promoted Tweets, advertisers only pay when users engage with them. Tweets that generate the most engagement are also likely to appear more often. Top stories Yerevan will host the 2024 edition of the World Congress On Information Technology (WCIT). Rustam Badasyan said due to the lack of such regulation, the state budget is deprived of VAT revenues. Krisp’s smart noise suppression tech silences ambient sounds and isolates your voice for calls. Gurgen Khachatryan claimed that the "illegalities have been taking place in 2020." Partner news Most popular in the section | Titus, Bilirakis lead legislation to sanction Azerbaijani war criminals Representatives Dina Titus (D-NV) and Gus Bilirakis (R-FL) have introduced the bipartisan legislation. Azerbaijan must respect human rights, Scholz tells Aliyev German Chancellor Olaf Scholz has called for greater respect for human rights in Azerbaijan. Armenia: Defense Ministry warns against involving army in political processes The Ministry’s statement came after a video surfaced online, showing soldiers joining the protests in Tavush. Scholz hopes Armenia-Azerbaijan peace treaty will be signed this year German Chancellor Olaf Scholz hopes that a peace treaty between Armenia and Azerbaijan will be signed this year. |