YouTube set to make another big investment in Vevo

YouTube set to make another big investment in Vevo

PanARMENIAN.Net - YouTube is set to make another big investment in a content partner. This time around it’s Vevo, the music video site, AllThingsD reports.

YouTube and its owner Google have agreed to buy a minority stake in Vevo, according to people familiar with the deal, which hasn’t been finalized.

If it happens, it will be the second time in the last year that Google has invested directly in a video company that relies on YouTube for distribution. In May, Google put money into Machinima, the Web video network aimed at gamers.

For starters, the deal is supposed to get done at the same time that YouTube signs separate agreements with Sony and Universal, which cover subjects like user-uploaded videos that incorporate music the labels own.

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