Instagram uses Halloween to test “Best Videos” channel

Instagram uses Halloween to test “Best Videos” channel

PanARMENIAN.Net - Snapchat has its Stories, Twitter has moments and, as of Halloween, Instagram has 'Best Videos.' It's not the catchiest name in the world, but it delivers. The feature launched with a curated collection of holiday-themed Instagram videos all bundled under a simple headline: "Watch Halloween's best videos." Clicking it presents you with a continuous stream of trick-or-treating, singing, scaring and, of course, Thriller dance-offs, Engadget reports.

Truth be told, the ad-hoc video channel is pretty fun -- videos play automatically, but can be skipped or replayed with a simple up/down swipe. The content is pretty engaging too, despite being in 15-second bites. There's a little bit of everything here: dogs dressed as Stormtroopers, video-editing assisted Halloween magic tricks, creepy astronauts and even Miley Cyrus singing "Ghostbusters."

The holiday seems to be serving as a trial run for the feature, which will later be used for other holidays, news events and festivals.

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