Facebook pays major news outlets to use its livestreaming service

PanARMENIAN.Net - Facebook wants big media companies to use its new livestreaming video service. So it’s paying them to do it, Re/code said.

In recent weeks Facebook has been pushing influential media properties and celebrities to use its Facebook Live product, which makes it easy to stream live video from your phone. Facebook has a lot of rewards for people who do what Facebook likes, and, according to Re/code, one of them is cash.

“We’re working with a few partners, and in some of the cases that includes a financial incentive,” Fidji Simo, the product director in charge of Facebook’s Live video push, told Re/code.

It was reported last month that Facebook wanted to pay celebrities to use Facebook Live. This is the first time the company has acknowledged that it’s also paying media companies to use the new service.

Sources say Facebook is paying the New York Times, BuzzFeed and the Huffington Post, among other publishers, Re/code says.