Yerevan hosts "Product of the year" 3rd national award ceremony

PanARMENIAN.Net - In 2009, despite the crisis, "Product of the year" national award nominated even more products compared with 2008.



Over 50 organizations applied for participation, submitting 80 products names.



The award was granted in two categories: food products and day-to-day goods.



During a year experts were monitoring product demand dynamics, comparing it with data provided by retail points. Rating results were confirmed by expert council, which included retail and wholesale companies' managers and marketing specialists.



As a result, 33 products presented by 19 companies were nominated (only 7 of them imported gods). 3 manufacturers were awarded Grand prix: Shog (melted butter and sunflower oil), Good Samaritan (sausages) and New Plast (heating systems).



"Product of the year" award was granted to: ASA (ice cream manufacturer), Ayg bottled spring water by Arzni Group, Mea Ararat and Latino (tea and coffee products, importer Alex Grig), Tri Korochki crackers by Snackarm, Pasta Imperia macaroni, Vinar wine by Brest, Cigaronne Diamond (tobacco products), Oval Plastic (disposable food containers), Aquafresh (toothpastes), Termoros-Ar (heaters), Konte Elegant (tights, detergents), Galaxy office paper by APST.



"Product of the year" award is recognition of product's high quality as well as skilful marketing and promotion strategy.



Award ceremony was attended by politicians, representatives of major Armenian and foreign companies and trade chains, artists and public authorities.