Ralph Yiriikyan: Innovation in telecom sector is a necessity and not an option

PanARMENIAN.Net - VivaCell-MTS General Manager Ralph Yirikian delivered public lecture "VivaCell-MTS - A Business with a Mission" before the audience at European Regional Academy's Institute of Information and Communication Technologies (ERIICTA).



Before the lecture, Institute Rector Andranik Avetisyan bestowed Mr. Yirikian with the academy's honorary medal.



VivaCell-MTS General Manager met with University's students, faculty and alumni, and presented the strategy of business development, technical development of network and Corporate Responsibility, adopted by the Company. Major focus of the lecture was innovation and adaptation in telecommunications technology and application of innovative models in business processes. Ralph Yirikian shared company's recent achievements and innovations in the field of product development and customer care, and presented the core aspects of the Company's business model.



Particularly, he said, "Today the overall economy depends on the creation of a dynamic and competitive telecommunication infrastructure. That's why innovation in telecom sector is a necessity and not an option. Innovations take place not only in the fields of technology but also in the way in which business is run. Being a responsible and transparent company, VivaCell-MTS is confident that innovation and development cannot happen in isolation. Therefore, the Company is actively searching for outside ideas for its innovative business model, and first of all in high educational institutions of the country. Innovative and open-minded students and alumni of leading Armenian universities are the target of our recruitment."



Following the lecture, VivaCell-MTS General Manager introduced the Company's market vision and the dynamics of its development and answered the questions of the audience. Ralph Yirikian reconfirmed the Company's strong belief in the value of a dynamic, professional and innovative staff in sustaining business efficiency and market leadership positions.