21% of young adults borrow passwords of streaming TV appsJuly 12, 2017 - 12:28 AMT PanARMENIAN.Net - More than one-fifth of young adults who stream shows like "Game of Thrones" or "Stranger Things" borrow passwords from people who do not live with them, according to a Reuters/Ipsos poll, a finding that suggests media companies are missing out on significant revenue as digital viewership explodes. Twenty-one percent of streaming viewers aged 18 to 24 said they had accessed at least one digital video service such as Netflix Inc, HBO Now or Hulu by using log-in credentials from someone outside their household at some time. Overall, 12 percent of adults said they did the same thing. Subscription revenue is likely to come under scrutiny starting next week when TV industry players begin reporting quarterly earnings. Up to now, Netflix and other streaming networks have accepted some password-sharing, but they may face pressure from investors to change course if new sign-ups slow substantially, Wall Street analysts said. Revenue growth at Netflix is projected to drop from 31 percent in this year's second quarter to 19 percent in the second quarter of next year, according to Thomson Reuters I/B/E/S. "If Netflix goes from a 30 percent revenue growth story to a 10 percent story, there is absolutely going to be more focus on their leaving money on the table," said Justin Patterson, an analyst with Raymond James. Netflix declined to comment, Reuters says. Respondents to the Reuters/Ipsos survey said they borrow passwords to save money on video subscriptions, which can be cheap on their own but add up with multiple services. Companies say they accept some sharing as a way to promote their programming to potential customers, but they also take steps to curtail blatant freeloading. Many networks limit the number of people who can watch programming at the same time. Netflix, for example, allows two to four simultaneous streams per subscription, depending on the plan, and charges more for the higher number of streams. Related links: Top stories Yerevan will host the 2024 edition of the World Congress On Information Technology (WCIT). Rustam Badasyan said due to the lack of such regulation, the state budget is deprived of VAT revenues. Krisp’s smart noise suppression tech silences ambient sounds and isolates your voice for calls. Gurgen Khachatryan claimed that the "illegalities have been taking place in 2020." Partner news Most popular in the section | Scholz hopes Armenia-Azerbaijan peace treaty will be signed this year German Chancellor Olaf Scholz hopes that a peace treaty between Armenia and Azerbaijan will be signed this year. Armenia, Russia discuss life extension of Metsamor nuclear plant Issues regarding the extension of life of the 2nd power unit of the Armenian Nuclear Power Plant were discussed in Yerevan. Armenians stage more campaigns against territorial concessions to Azerbaijan Protesters blocked more roads across Armenia on Friday, April 26 in continuing attempts to scuttle territorial concessions to Azerbaijan. Czech-Armenian military cooperation discussed in Yerevan A delegation led by the Director General for the Industrial Cooperation Division of the Ministry of Defence of the Czech Republic visited Armenia. |